Beauty & Personal Care

We provide advanced rheology and texture testing services designed specifically for beauty and personal care formulations, helping brands refine product performance, stability, and sensory appeal. Our evaluations focus on key attributes such as flow characteristics, viscosity, consistency, and ease of application across a diverse range of products—including face creams, serums, lotions, gels, shampoos, conditioners, body cleansers, sunscreens, deodorants, toothpastes, and liquid cosmetics like foundations. These insights are essential not only for ensuring batch-to-batch uniformity and processing efficiency, but also for crafting the textures and application experiences that consumers expect. Through detailed analysis, we support product innovation, troubleshooting, and quality assurance throughout the development lifecycle.

Turnaround time: 1 – 10 days

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Get rheology and texture measurements for your products

Let's connect

This form is for business-related inquiries only. All other inquiries, including personnel-related requests, please contact IEH customer service at (206)522-5432. For sample analysis, please complete and send the Sample Submission Form to rheology@iehinc.com By filling out this information, you are adhering to our privacy policy.

Submit your sample for testing

Please download, complete, and return the Sample Submission Form to us.